YouTube is a real hot tool for search engine power, and you can take advantage from using it. Let is think, Why would you want to create videos and try to rank them within the YouTube search engine and on other search engines ? Well, the obvious answer is that it has very simple tips which help you to rank YouTube videos in Google.
I have already covered almost all basics of building a successful YouTube channel. In this article, I want to cover some of the big advanced ways to increase your YouTube search visibility.
1-Write long and detailed description for every videos
Really,You wanted advanced tips? Okay, so including a long and detailed video description does not seem that advanced, but I mention here first because it’s absolutely vital. The long and more detailed description of your video make able to rank for relevant searches. So think, why: contextual keywords. Contextual keywords are at the heart of all Google and YouTube searches or another Search Engine. The concept is very simple. You’re not simply trying to rank for a single long tail keyword, you’re trying to rank for a variety of other-related searches, which may or may not include the exact keyword you’re targeting. If you create a long and detailed video description that will sure some contain or all of the relevant keyword verbiage.
2-Embed and share videos wherever possible
Direct YouTube video SEO for contextual keywords is great, but where YouTube is very useful in hosting video content is for videos used on social media and the other search engine. Video embedding and sharing buttons are already included in your mind, so you don’t even have to do anything special. The more websites, chat rooms, and social networks link to your video, the more likely it is to be found. This is basic and easy SEO backlinking applied to video content. Adding user friendly video content to your blogs and websites increases engagement in a variety of ways I won’t go into too deeply here as I’ve championed the use of video throughout my blogs. People love watching online or YouTub videos, and these shares are what will ultimately drive your videos traffic until it creates organic search traffic.
3-Optimize your tags
Tagging is one of the best SEO features that YouTube provides us. Tagging allows you to enter relevant keywords that help your videos get more views, and it definitely helps to get more subscribers. Use tags that are relevant to your topic. This is a perfect opportunity to use LSI keywords that are related to your keyword. Do not use too many tags. Around 10 to 12 are enough to get views.
4-Make an eye catching thumbnail
Your video thumbnail is not a ranking factor that YouTube uses directly, but it still has a huge impact on YouTub SEO. A good thumbnail means more clicks, more views and that means better SEO. Make sure your thumbnail stands out and tells viewers what your YouTube video is all about. Mostly people will view videos just from looking at the thumbnails, so remember this step always.
5-Builds links to your channel, not just videos
For the best video SEO, you have to create links to both your channel and your individual videos. These inbound channel links actually tell YouTube that you are an authority. Keep this point in mind as I will show you in upcoming blog how to get links in the next few steps.
6-Steal keywords ideas
You are not going to be an expert at SEO for YouTube right from the starting. That is why it is good idea to see what your competitors are doing. Try using those keywords in your own youtube videos and track the changes in performance. Your videos might get a lot more shares using this simple technique.
7-Create your own playlist
Channel creators can now customize their channels by adding a featured playlists which is a group of YouTube videos. If a viewer likes your channel, he may subscribe to a playlist. So, whenever you add a new video to a given playlist, the subscriber will be notified by the updates in the subscription bar on YouTube is page. These Playlists can include any Creator is videos and does not only have to be your own videos, thus, making any YouTube video accessible to any playlist no matter who posts it. As Playlists get indexed differently from individual videos, they can appear in repetition in the YouTube search results.
Video Annotations is an exciting function for adding interactive commentary to YouTube videos; By using this you can easily add a speech bubble, a note, a title, a spotlight, or just pause the video at the right or same time. Actually, business companies do not believe this function very much, it is useful to YouTube users and viewers. Annotations can be linked to other videos, related videos, your playlist, and your YouTube channel. They are definitely going to help your Youtube rankings.
9-Try to engage with users
Google cares most about how viewers respond to content of videos because that is what keeps people on their site! Respond to any comments you get negative or positive. This might not directly help your ranking, but it will help you build subscribers and make it more likely that people will interact with your youtube content.
10-Increase your watch time
What is the watch time?It is the amount of time people spend actually watching your youtube videos. This is an important to YouTube ranking algorithm. If people spend a lot of time watching your Youtube videos, they obviously like what you are doing, expect more from you.