On an average, YouTube monetization for 1000 views (also known as CPM – Cost Per Mille) ranges from 0.5 to 6 USD based on the location of viewers and the target audience. The numbers may vary a lot, but most channels get paid 0.5 USD per 1000 views on their videos. It’s not easy to get enough active subscribers and viewers in order to make money for a living on YouTube. Every day, 500 hours of video are uploaded on YouTube platform which has raised the competition and now content creators need to promote their videos and channels in best way possible. Here are 10 clever ways for YouTube video promotion:
Optimizing YouTube videos
In YouTube video promotion, SEO is the most important part. Search Engine Optimization strategies help in improving a video’s search rankings thereby increasing its visibility. To rank your video on the first page of Google, try these SEO strategies:
1. Give same name to uploaded video file as the displayed title.
2. Research on the most common searched keywords to generate YouTube results on Google. Use these keywords in your content.
3. Optimize the title of the video uploaded with targeted keywords.
4. Don’t forget to tag the videos with relevant keywords and phrases.
Using engaging thumbnail images for successful YouTube video promotion
Thumbnails are to YouTube videos what covers are to books. The thumbnail image might prove to be the viewer’s deciding factor to watch your video while browsing similar videos. Use thumbnail images that clearly describe the context of the video.
YouTube video promotion via email
Emailing marketing is a fast and easy method of YouTube video promotion. Send an email to the subscribers of your channel every time you upload a new video. Don’t forget to include a short video description and a high-resolution thumbnail to get instant clicks and views. Creator should also create an email newsletter for subscribers of his channel. Such a newsletter might link the recent interviews, blog posts, or exclusive content of creator. Creator should also include a link to your YouTube channel.
YouTube video promotion on social bookmarking sites:
Social bookmarking sites have proven to be valuable YouTube video promotion tools. Sites such as Reddit, Stumbleupon, and Pinterest are packed with users looking for interesting content. Creator should post the video with relevant hashtags to their improve rankings.
Creating YouTube playlists
Watch-time is considered to a important ranking factor on YouTube, and playlists are one of the most effective tools for achieving this. Because of the fact that playlists enable viewers to watch several videos uploaded on channel in a single sitting, creator can use them to engage viewers and increase their videos’ search rankings. It is good option for YouTube video promotion.
YouTube video promotion on other Social Media Channels:
It provides creators an opportunity to create a community outside of YouTube & direct traffic from other popular social media channels to their YouTube channel.
Creators can use following platforms for YouTube video promotion:
• Facebook account or a page
• Twitter account
• Instagram account
• Pinterest account